‘Yes We Cannes’

Twenty-six tourism businesses from Ireland joined Tourism Ireland in Cannes for the annual International Luxury Travel Market. This is the largest-ever delegation of partners from Ireland to attend this event.

ILTM is an invitation-only event for the global luxury travel industry – attracting more than 1,800 influential luxury travel buyers and decision-makers who design unique, luxury travel itineraries for their high net-worth international clients, from around 95 different countries. Luxury travel editors and journalists from international publications are also in attendance.

The four-day event, which takes place at the Palais des Festivals in Cannes, involves a programme of bespoke one-to-one appointments and networking sessions and is an excellent opportunity for the tourism businesses from Ireland to meet, and do business with, the luxury travel buyers and journalists.

Tourism Ireland unveiled its new proposition for the international luxury travel trade: “Ireland, where luxury comes naturally”. It aims to dial up the “natural” elements of a luxury holiday here, given that Ireland is a destination where luxury and splendour do come naturally.

Our five-star product is, of course, superb, but what really sets us apart from other luxury destinations is the natural beauty of our landscape, our long heritage of hospitality and the genuine warmth of the welcome, as well as our unique stories and experiences. Tourism Ireland’s message is that whether you’re relaxing in an outdoor spa pool on the shores of a lough, enjoying some delicious oysters in Connemara or horseback riding on a beach at sunset, there is no better place than Ireland to revive the spirit and refill the heart.

Tourism businesses from Ireland are pictured with Natasha Johnston (standing, left), Siobhan Naughton (standing, third left), Olivia Frawley (seated, third left) and Juliet Dillon (standing, right), all Tourism Ireland.