Pitching Golf in Orlando

Tourism Ireland’s golf promotional programme for 2024 kicks off at the PGA Show in Orlando, Florida. Thirty-four golf and tourism operators from Ireland are taking part.

The PGA Show is one of the biggest golf exhibitions in the United States and attracted around 30,000 golf professionals and journalists last year. Before the show kicked off, Ireland’s world-class golf was highlighted to around 120 golf pros and buyers at an Ireland Golf Day, sponsored by Tourism Ireland, North & West Coast Links Golf Ireland and SWING Golf Ireland, at the Reunion Resort & Golf Club near Orlando.

On day two of the show, Tourism Ireland organised a panel discussion for top American golf journalists. Hosted by Matt Adams of NBC Golf Channel, the panel included Paul Vaughan from Ardglass Golf Club and Jason Straka, the designer of the new Curracloe Links in Co Wexford, scheduled to open in 2026.

Alison Metcalfe, Tourism Ireland’s Head of North America, said: “The American golf market remains a priority for Tourism Ireland in 2024, and we will continue to promote Ireland as a top golf destination.”