Ireland is ‘The Business’
A group of German MICE buyers is exploring Ireland this week.
The group is pictured outside Truffle during a food tour of Galway city with Orla Kraft, Tourism Ireland (left), and Matthew Smith, Fáilte Ireland (right).
The aim of the visit, organised in conjunction with Wallace Travel Group, is to showcase the facilities and experiences on offer here for incentive travel and corporate meetings.
The group is following an itinerary which includes Carton House, the g Hotel, the Armada Hotel, Trump International Golf Links & Hotel Doonbeg, Glasson Lakehouse and Kilbeggan Distillery. They are also taking part in a food tour of Galway and will enjoying a special experience at the Cliffs of Moher involving axe throwing and cheese tasting.
David Boyce, Tourism Ireland’s Head of Business Events, said: “Business Events is an important, high yield sector, and Tourism Ireland is undertaking a busy programme of activity throughout 2023 to grow business in this area.”