Humphreys at London Fest

Tourism Ireland sponsored this year’s London St Patrick’s Day Festival – promoting holidays to the island of Ireland in Trafalgar Square. Heather Humphreys, Minister for Social Protection and Minister for Rural & Community Development, joined Tourism Ireland at the festival.

Minister Humphreys is pictured with HE Martin Fraser, Irish Ambassador to the United Kingdom (third right), and members of the Tourism Ireland team.

St Patrick’s Day traditionally marks the start of the tourism season and is a unique opportunity for overseas tourism to the island of Ireland. Tourism Ireland will be rolling out a huge programme of promotional activity over the coming week to leverage that opportunity.