The value of business tourism generated by the Cork Convention Bureau (CCB) looks set to break the €10m barrier for the first time this year, according to a report in the 'Irish Examiner'.
If the trend continues, the city could face a hotel beds shortage within a few years, it warned.
The details emerged last night as the CCB, which is tasked with generating and attracting conference business to the city, hosted its largest #KeepCorkMeeting event in the city in a bid to drum up more international conference meetings and events in the region.
It brought 150 key figures in Ireland’s MICE industry to an expo in City Hall.
CCB’s Seamus Heaney said it is important for the corporate buyers to see the full extent of what Cork has to offer.