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Tourism Articles

Ferry promo in Wales

Tourism Ireland has teamed up with Irish Ferries to promote its Pembroke to Rosslare ferry service. A joint campaign – supported by Wexford, Waterford and

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 Kilkenny County Councils – is under way in Wales and southern England.
 
The campaign is targeting our important ‘culturally curious’ audience with attractive fares, encouraging prospective visitors to come and “explore in your own car”. Activity includes:
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'Kat' and 'Alfie' spotlight Dunmore

Dunmore East and Ireland were showcased to millions of viewers across Britain in a new BBC TV drama called 'Redwater.' The show is a spin-off of 

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 Eastenders and millions of soap fans tuned in for the latest storyline about 'Kat' and 'Alfie Moon' (played by Jessie Wallace and Shane Richie), which was filmed in Dunmore East and Dublin last summer. The story will unfold over six, hour-long episodes.
 
The fact that 'Redwater' was filmed here is another opportunity to highlight the scenery of Ireland to millions of TV viewers across Britain, inspiring them to put Ireland on their holiday ‘wish list’ this summer. Tourism Ireland is capitalising on this exposure through a specially created page on its website, Ireland.com. Tourism Ireland is also highlighting the fact that the drama was filmed here through its social platforms (the organisation has more than 456,000 Facebook fans in Britain and 73,000 followers on Twitter), as well as through publicity – alerting prospective British visitors to the wonderful landscape they can expect to experience when they get here.
 
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Tubs Tours WAW

The Ryan Tubridy Show has joined forces once again this year with Fáilte Ireland, as part of its ‘Embrace the Wild Atlantic Way of Life’ summer marketing 

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campaign.  Ryan will be broadcasting live with RTE Radio 1 as his show tours the Wild Atlantic Way from Monday 29th May until Friday 2nd of June.  The tour will be known as ‘Tubs on the Wild Atlantic Way’ and will broadcast from a number of tourism businesses in locations along the route.
 
 Fáilte Ireland is encouraging everyone to come out and attend the broadcasts. Looking forward to the arrival of the popular RTE Radio 1 show, Fiona Monaghan, Head of Wild Atlantic Way, Fáilte Ireland, said –
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The latest news from the Joomla!

A delegation of 35 Irish tourism businesses travelled to Paris to take part in a brand new, B2B tourism event for 2015, Irlande à Paris.

The group is pictured with Caroline Phelan, Tourism Ireland (back, fifth right), and Game of Thrones characters (right), outside the Irish Cultural Centre in Paris, where the new B2B tourism event, Irlande à Paris, took place.

Organised by Tourism Ireland, Irlande à Paris took place in the Irish Cultural Centre and involved two simultaneous workshops and networking events – one targeting group tour operators and travel agents, the other business tourism and MICE (meetings, incentive, conferences and events) buyers. It provided the Irish delegation with the opportunity to meet and do business with more than 250 carefully selected French travel professionals – including leading business tourism buyers, group tour operators and travel agents.

  

Monica MacLaverty, Tourism Ireland’s head of southern Europe, said: “2014 was a record year for French visitors to Ireland and Tourism Ireland in France is undertaking an extensive programme of promotional activity throughout 2015 – to keep the momentum going and build on that growth. We were delighted that so many influential French travel professionals took the time to come and meet our industry partners at our new event, Irlande à Paris – demonstrating their keen interest in programming the island of Ireland in 2015 and beyond.”

 

 

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