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Irish Beat US Streets

Tourism Ireland’s 2015 series of ‘Jump into Ireland’ sales blitzes across the United States kicks off this week – in Washington DC, Pittsburgh and Philadelphia (Pennsylvania). Together with a delegation of Irish tourism companies, Tourism Ireland, alison

will once again ‘pound the pavements’ in the all-important American market this year, targeting hundreds of travel agents and influential journalists in key cities.

This week’s sales blitz involves a busy schedule of B2B events, which includes a 60-minute travel TV show format highlighting Ireland to the influential American audience, as well as networking sessions with travel and lifestyle journalists – providing an excellent platform to showcase and sell Ireland to important travel decision-makers in each city. It’s also a useful opportunity to highlight the ease of access from the US to the island of Ireland – including the new Aer Lingus flight from Washington DC to Dublin, beginning in May this year.

Similar ‘Jump into Ireland’ events will take place in Atlanta (Georgia), Charlotte and Tampa (Florida), in March; Minneapolis (Minnesota), Denver and Dallas (Colorado), in September; and in Los Angeles, Santa Barbara and San Francisco, in November.

Irish at ExploreGB

More than 250 top international buyers from 37 different countries, including Australia, China, India, Japan, Brazil and Russia, are hearing all about the island of Ireland at t

ascot

he inaugural ExploreGB event.

Pictured are Deirdre Wells OBE, CEO of UKinbound, with Niall Gibbons, CEO of Tourism Ireland.

As part of its ongoing partnership with VisitBritain, Tourism Ireland – together with 16 tourism companies from the island of Ireland – is taking part in ExploreGB, VisitBritain’s new flagship international event which is taking place this week at Ascot Racecourse in Berkshire.

Ulster Canal to be Restored

The Minister for Arts, Heritage and the Gaeltacht, Heather Humphreys T.D., has secured Government approval to restore the Ulster Canal from the Shannon-Erne wate

humphreys

rway to the International Scout Centre at Castle Saunderson, near Belturbet in Co. Cavan.

The project, which is expected to cost in the region of €2 million, will be undertaken by Waterways Ireland, which is a North South Implementation Body jointly funded by the Department of Arts, Heritage and the Gaeltacht and the Department of Culture, Arts, and Leisure in Northern Ireland. As the project will be funded from Waterways Ireland’s own resources, additional Exchequer funding will not be required.

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New Paris Tourism Event

The latest news from the Joomla!

A delegation of 35 Irish tourism businesses travelled to Paris to take part in a brand new, B2B tourism event for 2015, Irlande à Paris.

The group is pictured with Caroline Phelan, Tourism Ireland (back, fifth right), and Game of Thrones characters (right), outside the Irish Cultural Centre in Paris, where the new B2B tourism event, Irlande à Paris, took place.

Organised by Tourism Ireland, Irlande à Paris took place in the Irish Cultural Centre and involved two simultaneous workshops and networking events – one targeting group tour operators and travel agents, the other business tourism and MICE (meetings, incentive, conferences and events) buyers. It provided the Irish delegation with the opportunity to meet and do business with more than 250 carefully selected French travel professionals – including leading business tourism buyers, group tour operators and travel agents.

Monica MacLaverty, Tourism Ireland’s head of southern Europe, said: “2014 was a record year for French visitors to Ireland and Tourism Ireland in France is undertaking an extensive programme of promotional activity throughout 2015 – to keep the momentum going and build on that growth. We were delighted that so many influential French travel professionals took the time to come and meet our industry partners at our new event, Irlande à Paris – demonstrating their keen interest in programming the island of Ireland in 2015 and beyond.”

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