A group of tourism trade representatives from Kells in Co Meath have completed a fact finding visit to Kilkenny to learn more about Ireland’s Medieval Mile and how it has
developed to bring more visitors to the city.
The group from Kells and District Tourism Network, were supported by Fáilte Ireland and Kilkenny County Council and visited attractions including the newly opened Medieval Museum, St. Canice’s Cathedral and the Smithwicks Experience.
The group were welcome by Brian Tyrrell of Kilkenny County Council who gave a presentation on the development of the Medieval Mile and tourism in the wider county of Kilkenny. He outlined the story it tells through interpretation at visitor attractions, the services and experiences they offer visitors and the impact on the City. Sarah Fitzpatrick from Fáilte Ireland outlined how the Kilkenny Brand fits in to and supports the Ireland’s Ancient East proposition.
Commenting on the Kells & District tourism network visit Fáilte Ireland’s Martina O’Dwyer said:
“Kells and District Tourism group visited Kilkenny to learn about their experience and see the latest in storytelling interpretation along the attractions of Ireland’s Medieval Mile in Kilkenny City. In addition to shared learnings it also facilitates cross selling of the wonderful tourism attractions in Ireland’s Ancient East. We are delighted to have facilitated the visit with Kilkenny County Council as the group continue to develop Kells and bring its sacred and monastic story to life as part of Ireland’s Ancient East.”