Fáilte Ireland’s marketing team has picked up two awards at the Love Radio Awards  for its promotion over the airwaves of the Wild Atlantic Way in a 

dedicated series of features on the Ryan Tubridy Show. The tourism authority collected Gold for Best Collaboration between Radio Station and Agency and Bronze for Best Commercial Radio Promotion.

 Ryan Tubridy is pictured with Noel-John McLoughlin, Fáilte Ireland's Director of Marketing

 

This is the second consecutive year Fáilte Ireland’s Discover Ireland campaign have worked with the Ryan Tubridy Show in a series of outside broadcasts which saw Ryan focussing on the west coast tourism route, the Wild Atlantic Way, encouraging Irish holidaymakers to get out and discover the wonders of Ireland’s western seaboard.